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    UnSelling: The New Customer Experience

    Beschreibung UnSelling: The New Customer Experience. UnSelling is about everything but the sell. We put all of our focus on the individual purchase transaction, while putting the rest of our business actions second. We've become blind to customer service, support, branding, experiences and even product quality. Sixty percent of a purchasing decision is made before a customer even contacts you. We have funnel vision, and it needs to stop. Unselling is about the big picture: creating repeat customers, not one-time buyers. Create loyal clients that refer others, not faceless numbers. Becoming the go-to company for something, before they even need you. You don't need social media, but you can be connecting with your clients socially. Your video doesn't have to be viral in front of a million people, just contagious in front of your specific market. Content, connection, engagement. It's time to separate from the pack of noise. It's time to UnSell.



    Buch UnSelling: The New Customer Experience PDF ePub

    UnSelling: The New Customer Experience - Stratten, Scott ~ UnSelling: The New Customer Experience / Stratten, Scott, Kramer, Alison / ISBN: 9781118943007 / Kostenloser Versand für alle Bücher mit Versand und Verkauf duch .

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    What is SAP Customer Experience? 10 Questions Answered ~ How is SAP Customer Experience different than classic CRM? CRM mostly contains functions for sales, customer service, and maybe also marketing. Yet these modules are rarely integrated. We’ve changed that. Whenever marketing launches a new campaign, sales is notified automatically because the modules are integrated. We are also tapping into digital sales as a new customer channel. In practice .

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