Beschreibung Brand Media Strategy: Integrated Communications Planning in the Digital Era (English Edition). Today's sophisticated media landscape offers more tools and platforms, for the savvy marketer than ever before. Media & brand expert Antony Young explores how today's most innovative marketers are meeting the challenge by employing the latest media tools in ways never before seen to grow their brands, and getting unprecedented results.
Brand Media Strategy: Integrated Communications Planning ~ Brand Media Strategy: Integrated Communications Planning in the Digital Era (Planet Shopping Deutschland : Bücher - ASIN: 4894443511 - EAN: 9784894443518).
Brand Media Strategy: Integrated Communications Planning ~ Brand Media Strategy: Integrated Communications Planning in the Digital Era [Young, A.] on . *FREE* shipping on qualifying offers. Brand Media Strategy: Integrated Communications Planning in the Digital Era
Brand Media Strategy: Integrated Communications Planning ~ Brand Media Strategy: Integrated Communications Planning in the Digital Era [Young, A.] on . *FREE* shipping on qualifying offers. Brand Media Strategy: Integrated Communications Planning in the Digital Era
Brand Media Strategy: Integrated Communications Planning ~ Brand Media Strategy: Integrated Communications Planning in the Digital Era 2014th Edition, Kindle Edition by A. Young (Author) Format: Kindle Edition 3.9 out of 5 stars 27 ratings
Brand Media Strategy: Integrated Communications Planning ~ Buy Brand Media Strategy: Integrated Communications Planning in the Digital Era from Kogan. From YouTube to Facebook to the iPhone, today’s media landscape offers more tools and platforms for the savvy marketer than ever before. And with this rapidly evolving technology come powerful ways to track what’s working, what’s not, and how to get the maximum impact for your brand in a .
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Digital marketing strategy: How to structure a plan ~ An integrated digital strategy will give you a foundation for all the key online marketing activities we recommend in the Smart Insights RACE digital marketing planning framework. This integrates 25 essential multichannel marketing activities covering all parts of the customer lifecycle broken down in these sections:
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Why Integrated Marketing Communications Matters ~ Integrated marketing communications is an approach to promoting a message through multiple strategies that work together and reinforce one another. For example, a company may promote a new logo, slogan, or strategy through multiple media such as print, television, web, and social networks. Each approach may be slightly different for the .
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