Beschreibung The subtle art of Sales Engineering: How to lead the client with the unexpected (English Edition). So, you got invited to a last-minute meeting with a client tomorrow? And you are looking for an innovative way to present your highly complex product? This booklet needs to be loaded on your kindle or sit on your desk.Convince your prospects with clarity and by leading with the unexpected.To be successful, Sales Engineers depend on their ability to represent complex relationships of B2B enterprise solutions. But a client won’t remember what was technically correct. Prospects crave something unique, and they hope for it every time a new sales team shows up for a meeting.If you are a Sales Engineer and you want to set yourself apart from mediocrity, this booklet is the right choice.Soft skills for sales engineers, solution consultants, and pre-sales consultantsFeatures alone won’t win customers; Features alone won’t make any customer successful. So why do Sales Engineers focus so much on comparing their product features to the competition? This booklet will transform your tiring demo-unique-feature-roadmap-platform presentations. It will make them hum, buzz, chirp, and growl!This booklet decorates the desk of future Sales Engineering rockstars.Pre-Sales Consultants, Sales Engineers, Technical Sales or Solution ConsultantsThis booklet for Pre-Sales Consultants, Sales Engineers, Technical Sales, or Solution Consultants spices customer engagements with new tools and innovative ideas. It is a useful guide offering crisp and simple – not to be confused with easy – techniques that lay outside of standard procedures. Immediately applicable techniquesApply the described techniques in this booklet to planned presentations immediately. It nudges you with straightforward methods and helps you go through a creative block. Don’t miss out on that gem of a creative presentation guide by ordering it now.
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